Amazon makes Whole Foods more rewarding for Prime members

Amazon Squeezes More Benefits Out of Whole Foods

Amazon uses cash back benefits to entice Prime members to Whole Foods

That should result in a spike in Visa card sign-ups (which also nets you up to a $70 Amazon voucher) and Prime member visits to Whole Foods. Now it looks like they might have come up with a way.

The Amazon Rewards Visa Card was launched with Chase previous year.

The e-commerce giant is rewarding those who shop at Whole Foods - which Amazon bought back in the summer of 2017 - as shoppers who use the Amazon Prime Rewards Visa card at the grocer will be rewarded with 5% cash back on all purchases. After slashing prices and offering extra discounts to Prime members past year, Amazon is now giving Whole Foods shoppers 5 percent back when they use their Amazon Prime Rewards Visa card. The non-Prime version of the card offers 3% back.

Members already receive 5% back on any purchases on Amazon, when they use an Amazon Prime Rewards Visa from Chase.

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Both cards already offer 5 percent and 3 percent back, respectively, on purchases.

Earlier this month, it started delivering on that promise by offering free two-hour delivery from Whole Foods to Prime members in four cities.

Cardholders who aren't Prime members aren't being left out in the cold entirely, though. Whole Foods also occasionally sells some items to Prime members with a steeper discount. While the ink was still drying on the acquisition, Amazon announced prices would be lowered on best-selling staples and that Prime would become Whole Food Market's customer reward program. But by December, there were reports of some prices inching higher.

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